2021 LINEUP

Schedule of Sessions and Events

Click on the speakers to learn more about their presentation

Wednesday, October 13

@Revel and Roll

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8:30 AM

Room Opens

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9:00 AM

Welcome Opener

by Fritz Klug
 

9:15 AM

Erin Bensinger

Forget Follower Count! How to Build a Values-Aligned
Instagram Strategy for Your Small Business

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10:00 AM

Krystal Morris
Quick Facebook Ads Tutorial:
Boost vs Ads, Special Ad Category alternatives, and key features

to pay attention to when creating an ad in Ads Manager

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10:30 AM

Break​

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10:40 AM

Awards Plug

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10:40 AM

Mike McClure​

Using Creativity and Agility to Gain and Unfair
Advantage Over Your Competition

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11:30 AM

Krystal Vivian

The Right Social Media For Your Business

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12:15 PM

Closing Remarks

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12:20 PM

Mixer and axe throwing

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Wednesday, August 4

@Kalamazoo Institute of Arts

8:30 AM

Welcome Opener
 

8:35 AM

Keynote

Dan Moyle​

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8:50 AM

Krystal Morris

Relevancy Cram Sessions for Multiple Platforms

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9:45 AM

Shannon B Allen

Digital Marketing Thru Consumers' Eyes​

10:45 AM

Break​

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10:55 AM

Sponsor Recognition

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11:00 AM

Scott Cowley & Myra Klingler​

How to Hire a Social Media Intern or Employee

(and what to do with them)​

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11:45 AM

Closing Remarks

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5:00 PM

Happy Hour Mixer

@Downtown Kalamazoo Partnership

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Wednesday, June 23

Virtual
 

8:50 AM
Zoom Countdown Begins

9:00 AM

Welcome Opener
 

9:10 AM

Keynote #1

Conan Venus

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10:10 AM

Molly Ruland

Creating Accessible Podcast Content & Why It Matters

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11:00 AM

Dawn Swick-Renshaw

Social Media and Emotional Awareness​

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11:55 AM

Closing Remarks

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5:00 PM

Happy Hour Mixer

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