Schedule of Sessions and Events

Click on the speakers to learn more about their presentation

Wednesday, October 13

@Revel and Roll

8:30 AM

Room Opens

9:00 AM

Welcome Opener

by Fritz Klug

9:15 AM

Erin Bensinger

Forget Follower Count! How to Build a Values-Aligned
Instagram Strategy for Your Small Business

10:00 AM

Krystal Morris
Quick Facebook Ads Tutorial:
Boost vs Ads, Special Ad Category alternatives, and key features

to pay attention to when creating an ad in Ads Manager

10:30 AM


10:40 AM

Awards Plug

10:40 AM

Mike McClure

Using Creativity and Agility to Gain and Unfair
Advantage Over Your Competition

11:30 AM

Krystal Vivian

The Right Social Media For Your Business

12:15 PM

Closing Remarks

12:20 PM

Mixer and axe throwing


Wednesday, August 4

@Kalamazoo Institute of Arts


8:30 AM

Welcome Opener

8:35 AM


Dan Moyle

8:50 AM

Krystal Morris

Relevancy Cram Sessions for Multiple Platforms

9:45 AM

Shannon B Allen

Digital Marketing Thru Consumers' Eyes


10:45 AM


10:55 AM

Sponsor Recognition

11:00 AM

Scott Cowley & Myra Klingler

How to Hire a Social Media Intern or Employee

(and what to do with them)

11:45 AM

Closing Remarks

5:00 PM

Happy Hour Mixer

@Downtown Kalamazoo Partnership

Wednesday, June 23


8:50 AM
Zoom Countdown Begins


9:00 AM

Welcome Opener

9:10 AM

Keynote #1

Conan Venus

10:10 AM

Molly Ruland

Creating Accessible Podcast Content & Why It Matters

11:00 AM

Dawn Swick-Renshaw

Social Media and Emotional Awareness

11:55 AM

Closing Remarks

5:00 PM

Happy Hour Mixer


don't miss this educational opportunity!