Generation Z: Understanding Who They Are and The Channels They Prefer Cristin Jordan, VML
2:07p GenZ AKA iGeneration AKA Plurals AKA Centennials range 1995-2012 (they are between 3 - 22 years old) 2:09p Issues top of mind:...
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Jenny Anderson - myPocketMarketing
Apr 21, 2017
Campaign Analytics & Tracking Simplified Daniel Proczko, Newmind Group Inc
SLIDE DECK Google UTM Link Builder 1:10p - Google Analytics has so much data its easy to get lost 1:15p - Marketing should be able to...
sarahlwlee
Apr 21, 2017
The Bacon Shark Manifesto: Using Interest Overlap to Find Niche Audiences Carl Brown, Roguebotic
4:15p - Can we combine disparate interests and find overlap so that we can build more loyal fans and customers? Yes. Facebook audience...
Daniel Proczko - myPocketMarketing
Apr 21, 2017
Panel Discussion : Customer Service Elise Murray & Charles Mercadal, mophie/ZAGG James Sanford,
3:15p - "Customer service has the ability to educate and assist someone looking for more information you're able to shape the brand...
Daniel Proczko - myPocketMarketing
Apr 21, 2017
KEYNOTE: The Bright Side of Paid Social Stephen Mariani, SOCIALDEVIANT
10:36a - Current environment 2-3% of fans today reached by organic social content. Consumers expectations have grown: Promos Discounts...
sarahlwlee
Apr 21, 2017
Panel Discussion: Visual Content Creation
3:50 - It's time to get multiple perspectives in our first ever panel discussion with: Sydney Hill, Maestro Bridget Blackmon, Damn Fancy...
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